Rob Raco, one of the stars of American Drama Netflix Series Riverdale has been recently shot as the face of Fendi’s SS19 men’s eyewear campaign Released this weekend, the campaign features the musician and actor in a short film flaunting sunglasses from the collection. Throughout the video, Fendi makes a point that sunglasses should be worn at any time of the day as it sets Raco on a cosy living space being documented from sunrise, through morning, afternoon and sunset. Each change of time is signalled through the the change of sunglasses and wardrobe. As he’s captured in enjoyment of the moments while his voiceover plays in the background:

“I like to know when the daylight comes.

The shape.  From purples to pink.

I know when I can feel it.

How your mood turns into a different colour.”

 The Fendi SS19 eyewear collection is now in stores and online. View the full film here and shop the collection at Fendi.com

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A new kind of nostalgic futurism takes center stage in the #FendiSS19 eyewear edit, starring the actor and musician @robraco. #FendiEyewear Discover more on @fisforfendi.

A post shared by Fendi (@fendi) on Jun 8, 2019 at 4:53am PDT

Tags: Eyewear, Fendi, fendi ss19, SS19