Roses : The symbolism of flowers is rooted in the power of nature, is the theme behind Alexander McQueen’s recently opened exhibition at their store on Old Bond Street in London. The showcase has been all curated around two of the brand’s iconic closing pieces designed around the form and energy of flowers. The most recent being the swirling red Rose dress crafted by Sarah Burton which closed the Alexander McQueen Autumn/Winter 2019 show, and the other an intricate dress constructed by Lee Alexander McQueen himself with fresh flower for the end of the Sarabande SS2007 show.
Throughout the exhibit, the complex shaping of the Red Rose dress is documented through a variety of methods including the showcase of samples and background research as well as a video featuring head of atelier Judy Halil, as she takes us through the step by step process at the McQueen studios. The Sarabande dress, once filled with fresh flowers is now set at the entrance of the showcase, accompanied by other flower inspired pieces from the SS2007 collection as well as gowns with English roses, camellias , exploded carnation-shapes , garden flowers and bees that fill the space.
Guests are also invited to walk among each piece, pick up each label and discovery the history behind each dress. Roses can be found on the second floor of the Alexander McQueen store and is now open to the public.