Louis Vuitton’s Men’s AW21 premiered on Thursday 22nd January, a showcase that featured a selection of pieces spearheaded by their artistic director Virgil Abloh. The show begins with a title sequence, the phrase “A Peculiar Contrast, Perfect Light” appearing on the surface of Swiss mountains adorned in snow. The 13-minute video features an array of alluring visuals alongside reworked streetwear combinations.
Saul Williams narrates the beginning of the show, with a spoken word poem backed by an ethereal violin and harp duet: “In this white wilderness, the construct of purity is sullied with every step”. The wide shot switches to a hallway like structure, with models that move in a pedestrian yet choreographed. The combination of streetwear and cooperate suits creates an interesting flare. Pieces include a slouchy button up paired with a grey fedora and green silk scarf, and elbow length leather gloves combined with a fitted waist coat.
The cacophony of music, movement, and clothing draws the audience in throughout. As the music transitions into a faster-paced jazz ensemble, the shot switches to an open space with emerald granite structures under stark white lighting. Williams calls out the names of influential figures in literature, politics, film, music and more as the models continue to walk in and across the room. Yasiin Bey (also known as Mos Def) takes centre stage and performs a song, changing the pace to a more upbeat and somewhat frenzied tone. The camera shows flashes of accessories such as an iridescent silver suitcase and an airplane bag covered in Louis Vuitton’s signature brown pattern. The video closes out with Yasiin Bey in his illuminated green suit slowly fading out of view as the overhead lights shut off.
The show is more than a fashion show – it is a full artistic experience from start to finish.
To view the full collection, visit LouisVuttion.com.