‘No posers. Locals only’

In collaboration with stylist Phoebe Arnold for streetwear brand Aries, David Ledoux has released Gnarly, a compelling documentation of youth culture, captured in the Basque country in the southwest of France. The cloth-bound hardback will feature 118 black and white lithographic-printed photographs, capturing sun-kissed portraits of free-spirited young surfers and skaters in the south of France. Ledoux’s imagery pays homage to what it’s like to live, surf and skate on the coast near Biarritz.

Aries’ vibrant essence blends seamlessly with Ledoux’s photographs of the carefree surf community in France’s Basque country, reflecting the brand’s deep connection to London subculture and founder Sofia Prantera’s adolescence in the 90s.

Ledoux’s successful photography career spans both reportage and fashion, authentically capturing communities in a state of invisibility, filled with raw energy. reflects his keen sense of discernment and sensitivityThrough the years, his work has captured the eyes of iconoclastic publications like Vice, GQ and Dazed and Confused.

Phoebe Arnold first discovered Ledoux’s work on Instagram in 2020,  falling in love with his effortlessly bona fide approach to photographing the community around him. She proposed a collaboration, when Ledoux called the stylist with the news he was moving to Portugal. “It felt like fate,” recalls Arnold. “We met on a surf beach and road tripped together from Aljezur to Biarritz in his caddy van.”

Aries’s Soho flagship store is currently housing an exhibition which showcases selected images from Gnarly alongside a never-before-seen film documenting the book’s creation process. 

Aries has also partnered with White Claw to create a capsule collection of tees, sweats and shorts featuring Ledoux’s images.

#Aries

#DavidLedoux

Tags: Art, photography