Converse have been creating a worldwide stir, popping up across Europe, the Middle East and Africa with their latest project #SNEAKERSCLASH. Designed to disrupt and clash against the dull greys of the world, the series started in Amsterdam and last night made its way to London. The whole initative is brought to life through two different interactive activations – Wall of Clash and Photo Clash. Clash Wall brings together street artists with clashing styles and techniques at unexpected locations, asking them to create their most visceral work against lifeless walls and spaces. And so that’s what happened at The Old Vinyl Factory, the former record-pressing plant of EMI in Hayes, London. The abandoned 107-year-old building has been brought back to life through the colourful work of artists Remi Rough and System from the Agents of Change collective. They painted the exterior in designs inspired by Converse’s newest collection, the new All Star Chuck ‘70 and the mural itself is set to be London’s biggest to date.

converse.co.uk

Tags: All Star Chuck 70, Converse, Sneakerclash, Wall of Clash