As promotional stunts go, Nike’s Destroy to Create campaign rules. Corralling a whole gang of contributors – many of them (like Harry Malt) from the Twin family – to be a part of a special merger of art, sport, music and mayhem marking the launch of their Destroyer jackets. Lucky for those who weren’t there to see the chaos unfold on the night, Niall O’Brien filmed the proceedings.
The ‘Destroy to Create’ artworks are currently on show at 1948, Arches 477- 478 Batemans Row, Shoreditch now.