East London clothing store Hostem has moved into a temporary space in Nichol Street for the spring, with the interior inspired by the sculptures of artist Oscar Tuazon.
Located just a minute’s walk away from their original Shoreditch location in Redchurch Street, the gallery interior at 28 Old Nichol Street has been conceived and built entirely in-house. It is an open-plan design, featuring original Chandigarth Pierre Jeanneret furniture and artwork by Lucien Smith, Kika Karadi and Graham Collins. A freestanding timber frame structure showcases men and women’s garments from the likes of Lanvin, Thom Browne, Loewe, Dries Van Noten, Comme des Garcons, Visvim, Yohji Yamamoto and Geoffrey B. Small.
The menswear boutique, which launched in 2010, has earned a World Architect Festival Award for the design of its Redchurch Street store, which over the course of five years has been expanded by five storeys. The temporary site will be used while the Redchurch Street store undergoes further expansion.
To celebrate the opening of their new space, Hostem are running their first ever Instagram competition, with a prize of £5,000. On visiting the Nichol Street store, entrants are invited to take a picture of the new space and to leave their name, email address and Instagram name in the guestbook. An Instagram user will be chosen from those who upload the picture accompanied with the hashtag #HostemSpringStoreE27HR. The competition closing date is the 9th March 2016.