It’s officially time to dust off those shades. Or, purchase some shiny new ones. When choosing the right frames, timelessness is key as trend-led styles will bore you over time. You may be partial to a tortoiseshell pair, but here at Twin we like to keep things a bit more classic.

Our top four sunglasses are synonymous with effortless style; their shapes will stand the test of time, but are much more than your standard wayfarer. Their design is durable, hard-wearing and feels luxurious when worn. It’s time to take your pick…

Prism Brasilia in Black, £255, prismlondon.com & Ace & Tate Monty in Smoke, £89, aceandtate.com

Retro Super Future Terrazzol, £182, farfetch.com & The Row 8 in Black and Silver, £275, lindafarrow.com 

Tags: Ace & Tate, Linda Farrow, RETROSUPERFUTURE, SS15, Sunglasses, The Row

For spring summer 2015 Linda Farrow invites us into their wanderlust themed world. The new collection features molten metallics, frosted pastel hues and glossed frames, all created in hyper-luxe materials, with an extraordinary finish and attention to detail Linda Farrow has become renewed for.

With the help of set designer Gemma Tickle and photographer Kate Jackling, the SS15 still life campaign highlights the new colours and styles, emphasising the quality and impeccable design of the collection.

Shop a preview of the collection online and at the Mount Street location, as well as their Selfridges concession.

lindafarrow.com

Tags: Linda Farrow, SS15, Still Life, Sunglasses

Linda Farrow’s AW14 offering only furthers their diverse and adventurous exploration of eyewear. Introducing thirteen new sunglasses and eight new optical styles in either acetate, metal and of course, snakeskin. You’ll find the fashion frames in sun-bleached hues and subtle tones of storm, deep coral, oyster, shell, apricot, and mink, as well as bright contrasting colours and the classic black and white.

The AW14 collection also introduces two new Superchunk shapes, providing thick acetate frames up to 9mm – for those who love to go bold. Every piece has the extraordinary finish and attention to detail that Linda Farrow is renowned for.

lindafarrow.com

Tags: AW14, Linda Farrow, Sunglasses

This week, the eyewear specialist Linda Farrow will be having a sunglasses sample sale from the 5th-7th June. With styles avaiable from collaborations such as The Row, Matthew Williamson, 3.1 Philip Lim, Dries Van Noten and more, it’s not one to miss. And if you happen to be a student, you can get an extra 20% off, so don’t forget your NUS or student card.

The sale will be open from 11am-7pm on Thursday and Friday, and 11am-5pm on Saturday.

Linda Farrow Sample Sale at 51 Calthorpe Street, London, WC1X 0HH 

Tags: Linda Farrow, Sample Sale

To showcase the key pieces from their Spring/Summer 2014 collection, Linda Farrow called upon Belgium photographer Frederick Vercruysse to create this still life campaign. This season inspiration is taken from the 70’s, utilising hyper-luxe materials including snakeskin and gold to give us the adventurous styles Linda Farrow has become renowned for.

Available in the new Mount St store as well as lindafarrow.com.

Tags: Linda Farrow, SS14, Still Life

Mount Street is quickly becoming one of the top shopping destinations in London with Celine opening it’s first UK flagship last month. Linda Farrow, the luxury British eyewear specialist has also opened shop on same road. The residence is the first first flagship boutique for the brand and acts as a gallery where you can find a selection of unisex eyewear from Linda Farrow and its celebrated international designer collaborations. Those of which include Dries Van Noten, The Row, Alexander Wang, KRISVANASSCHE, Oscar de la Renta, Erdem, Matthew Williamson, Prabal Gurung, Agent Provocateur, Jeremy Scott and Walter Van Beirendonck.

The interior was created by the Elemental Design Practice, the team who were behind Linda Farrow’s first stand-alone store concept in Hong Kong. The decor perfectly reflects the label’s aesthetics, fusing minimal with the baroque. The opening couldn’t have come at a better time. With spring in full swing, luxury eyewear is on top of everyone’s shopping lists.

To celebrate the launch of the flagship Linda Farrow’s creative directors Tracy Sedino and Simon Jablon hosted an intimate dinner at Scott’s Private Room in Mayfair last week. Marcus Piggott, Tati Cotliar, Peter Pilotto, Christopher De Vos, Nicholas Kirkwood, Matthew Williamson, Eva Cavalli,  Markus Lupfer, Adwoa Aboah and Dominic Jones, to name but a few, all came out to play.

lindafarrow.com

Tags: Linda Farrow, Mount Street

Linda Farrow launch their annual interactive digital advent calendar. Running from the 1st-10th December, each day participants will be in for a chance to win signature Linda Farrow frames, as well as 10-year anniversary Cire Trvdon for Linda Farrow candles, Falke for Linda Farrow stockings and up to 50% discounts.

Take part exclusively on www.lindafarrow.com.

Tags: Linda Farrow

A fashion fave for luxe sunglasses, Linda Farrow is a must-have for the summer, or all year round for when you’re rocking the FROW. Established in the Seventies, the brand was worn by the likes of Yoko Ono and gave her that signature look. Now, 40 years on it is Tracy and Simon Jablon that are at the helm of Linda Farrow and it’s better than ever. In recent years they have collaborated with the tiptop designers including Raf Simons, Dries Van Noten, Alexander Wang, The Row and Agent Provocateur, and are available in top tier stores globally.

Twin chatted to Tracy to find out her summer essentials…

Which sunglasses do you wear?
I wear my fave pair of Linda Farrow Luxe cat eye wrapped in water snake.

When and where did you last go on holiday?
Mykonos 2 weeks ago and Boracay Island just before that.

Where’s your favourite place in the world to visit? Any top destinations, secret hideouts or party hotspots?
Boracay Island in the Philippines.

What are you holiday must-pack items?
Sunglasses of course, iPad and red lipstick.

What do you look for in your shades?
Design, comfort and individuality.

Is there anyone you would like to collaborate with in the future?
There are a few but unfortunately they’re already signed up 🙁

Are there any new designers that you are excited about at the moment?
I’m really liking Anthony Vaccarello.

What’s next for Linda Farrow? Have you got anything in the pipeline?
It’s actually our 10 year anniversary next year so we have a few things in the pipe line…. Watch this space.

lindafarrow.co.uk

Tags: Linda Farrow, Tracy Jablon, Yoko Ono