Last season’s vogue for minimalism wasn’t something I could buy into wholeheartedly. To eschew brights and patterns from my wardrobe, and colour from my make-up palette would make me very sad and disheartened indeed. Minimalism was something I quite liked to buy into on occassional days – days when I felt rigour and understatement were called for – a visit to my therapist for example! So there is the odd day when I find that natural make up, nay a dearth of make-up and clothes in camel and black are appropriate. These are like detox days in a sense, a holiday from the rabid sartorial mayhem that usually makes my heart sing. I wash my face, scrape my hair back and apply the bare minimum of maquillage – usually Givenchy Phenomen’eyes mascara in black, eyebrow pencil by Laura Mercier and if I’m feeling particularly lavish some Clinique Chubby Stick in Richer Raisin. The latter is Clinique‘s latest innovation for lips and its rather wonderful. A fat, waxy little stick that you stroke on lips and that imparts nourishing balm and a veil of colour. Richer Raisin reminds me of  a cult lip colour that Clinique used to make in the Nineties called Black Honey. Everyone wore it for that slightly enhanced nude look that so epitomised the nineties.

Anyway, those are my tips for a reductive make up routine. I’m loathe to say less is more because in general I don’t really agree with the aphorism, but there are occassional days when it feels like it really is.

Words by Bethan Cole

Tags: beauty, Bethan Cole, Clinique, Givenchy, Laura Mercier, make up, minimalism